How Do I Create a Google My Business Profile for My Shop?

By Abhinav Jain, Co-Founder, Vizbe.com

Vizbe – Check Online. Buy Offline

A few months back, I met a shop owner in Rohini, Delhi. He sold mobile accessories and had been running his shop for more than 8 years.

His products were good.

His prices were good.

His location was good.

But there was one problem.

When someone searched "mobile accessories shop near me" on Google, his shop was nowhere to be found.

Just 500 meters away, another shop was getting customers daily from Google Search and Google Maps.

The difference?

The second shop had a Google Business Profile.

The first one did not.

If you own a local shop anywhere in India, creating a Google My Business profile (now called Google Business Profile) is one of the easiest things you can do to get more customers.

Let's see how.

What Is Google Business Profile?

Google Business Profile is a free business listing from Google.

It helps your shop appear on:

1. Google Search
2. Google Maps
3. Near Me Searches
4. Local Product Searches

When people search:

1. Grocery Store Near Me
2. Mobile Shop Near Me
3. Salon Near Me
4. Medical Store Near Me

Google can show your business.

Your customers can see:

1. Shop Name
2. Address
3. Phone Number
4. Reviews
5. Photos
6. Business Hours
7. Website

All without paying Google anything.

Why Every Local Shop Should Create One

Think about how people shop today.

Very few people walk around searching blindly.

Most buyers first check Google.

Then they visit the shop.

That is exactly why at Vizbe we say:

Check Online. Buy Offline

Customers want information before visiting.

Google Business Profile helps them find you.

Step 1: Sign In To Google Business Profile

Visit:

https://business.google.com

Sign in using your Google account.

If you don't have one, create one first.

Step 2: Enter Your Business Name

Type your exact shop name.

Example:

1. Gupta Medical Store
2. Sharma Electronics
3. The Heal Company
4. City Fashion Store

Use the real business name.

Do not stuff keywords unnecessarily.

Step 3: Select Your Business Category

Choose the category that best describes your business.

Examples:

1. Medical Equipment Supplier
2. Grocery Store
3. Clothing Store
4. Restaurant
5. Salon
6. Mobile Phone Store

This helps Google understand what you sell.

Step 4: Add Your Address

Enter your complete shop address.

Include:

1. Shop Number
2. Building Number
3. Area
4. City
5. PIN Code

Make it accurate.

Customers will use Google Maps to visit you.

Step 5: Add Contact Details

Add:

1. Mobile Number
2. Website
3. WhatsApp Number (if applicable)

Make sure everything is working.

Nothing frustrates buyers more than calling a wrong number.

Step 6: Verify Your Business

Google may verify your shop using:

1. Video Verification
2. Mobile Verification
3. Email Verification
4. Postcard Verification

Follow the instructions shown by Google.

Once verified, your profile becomes live.

Step 7: Add Photos

Photos matter a lot.

Upload:

1. Shop Front Photo
2. Interior Photos
3. Product Photos
4. Team Photos
5. Logo

Profiles with photos usually get more views.

A shop in Ahmedabad selling ethnic wear told me their profile visits almost doubled after uploading fresh product photos.

Step 8: Add Products

Most businesses stop after creating the profile.

Big mistake.

Add your products.

The more products you add, the more chances people have to find you.

This is where Vizbe can help.

Google Business Profile Is Good. Vizbe Makes It Better.

Google helps people find your shop.

Vizbe helps people find your products.

That is a big difference.

With Vizbe For Business App, you can:

1. Add products
2. Create deals
3. Offer cashback
4. Send bulk messages
5. Create birthday offers
6. Create anniversary offers
7. Build customer database
8. Chat with buyers

All completely free.

Install Vizbe For Business App

📲 Download here:

https://play.google.com/store/apps/details?id=com.vizbe_seller

Vizbe For Business App – For Sellers

A Google profile tells people your shop exists.

Vizbe helps people discover what you sell.

For example:

A buyer searching for a Sitz Bath Tub, Men's Shirt, Mixer Grinder or School Bag can find the actual product on Vizbe before visiting the shop.

That means more enquiries.

More visits.

More sales.

Vizbe For Buyers App – For Buyers

Buyers use Vizbe to:

1. Find nearby stores
2. Check products online
3. Explore deals
4. Get cashback
5. Chat with stores
6. Discover birthday offers
7. Discover anniversary offers

Then they simply visit the shop and buy offline.

That is the whole idea behind:

Vizbe – Check Online. Buy Offline

How Local Shops Can Compete With Amazon And Flipkart

Many shop owners ask me:

"How can I compete with Amazon?"

The answer is simple.

Don't try to become Amazon.

Use your local advantage.

You have:

1. Immediate availability
2. Personal relationships
3. Faster purchase experience
4. Local trust

Combine that with:

1. Google Business Profile
2. Vizbe For Business App

And suddenly buyers can discover your products online and purchase from you offline.

Final Thoughts

Creating a Google Business Profile takes less than an hour.

It costs nothing.

Yet it can bring customers searching for products and services near your shop every day.

After creating your profile, don't stop there.

Add your products on Vizbe.

Create deals.

Offer cashback.

Build customer relationships.

Because getting a customer once is good.

Getting the same customer again and again is where real growth happens.

And that's exactly what Vizbe is built for.

Vizbe.com

Check Online. Buy Offline